buyer-reader

  читатель, купивший издание или получивший по подписке; первичный читатель

Англо-русский словарь по рекламе . 2014.

Смотреть что такое "buyer-reader" в других словарях:

  • Buyer decision processes — are the decision making processes undertaken by consumers in regard to a potential market transaction before, during, and after the purchase of a product or service.More generally, decision making is the cognitive process of selecting a course of …   Wikipedia

  • The Bond Buyer — is a municipal bond market daily trade publication. It began production in 1891 as The Daily Bond Buyer and is headquartered in Manhattan. It is under the umbrella of Source Media, a division of Thompson Financial and is considered a leading news …   Investment dictionary

  • pass-along reader — UK US noun [C] MARKETING ► someone who does not buy a newspaper or magazine themselves, but reads a copy after the buyer has finished with it: » Pass along readers, who did not actually buy the magazine themselves, account for a high proportion… …   Financial and business terms

  • Media and Publishing — ▪ 2007 Introduction The Frankfurt Book Fair enjoyed a record number of exhibitors, and the distribution of free newspapers surged. TV broadcasters experimented with ways of engaging their audience via the Internet; mobile TV grew; magazine… …   Universalium

  • E-book — Amazon Kindle 3, a typical e book reader. An electronic book (also e book, ebook, electronic book, digital book) is a book length publication in digital form, consisting of text, images, or both, and produced on, published through, and readable… …   Wikipedia

  • Art, Antiques, and Collections — ▪ 2003 Introduction       In 2002 major exhibitions such as Documenta 11 reflected the diverse nature of contemporary art: artists from a variety of cultures received widespread recognition for work ranging from installation to video to painting …   Universalium

  • T206 Honus Wagner — The T206 Honus Wagner baseball card is a baseball card depicting Honus Wagner, a dead ball era baseball player who is widely considered to be one of the finest players of all time. [cite book | last=James | first=Bill |authorlink=Bill James|… …   Wikipedia

  • Capital, Volume I — is the first of three volumes in Karl Marx s monumental work, Das Kapital, and the only volume to be published during his lifetime. Originally published in 1867, Marx s aim in Capital, Volume I is to uncover and explain the laws specific to the… …   Wikipedia

  • Future of newspapers — Newspapers: a global industry in transition The future of newspapers has been widely debated as the industry has faced down soaring newsprint prices, slumping ad sales, the loss of much classified advertising and precipitous drops in circulation …   Wikipedia

  • Citation signal — Introductory signals are used in legal citations to present authorities and show how the authorities relate to propositions in textual statements. A legal writer uses an introductory signal to tell readers how her citation to legal authority… …   Wikipedia

  • Computers and Information Systems — ▪ 2009 Introduction Smartphone: The New Computer.       The market for the smartphone in reality a handheld computer for Web browsing, e mail, music, and video that was integrated with a cellular telephone continued to grow in 2008. According to… …   Universalium

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